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Basma Al Sulaiman: Virtual Museum of Contemporary Art

August 22, 2012

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The living room of Al Sulaiman’s London townhouse. Photo © Beatriz Da Costa

 

The high-energy, low-profile collector Basma Al Sulaiman resists easy classification. Divorced and living in London since 2000, she has built a collection that is remarkable for the breadth of its holdings in Chinese, Indian, and South Asian contemporary art.

She has also become a patron of art in and from her native Saudi Arabia. And although Al Sulaiman might have joined the museum building boom in the Middle East or created a private institution in London, she has opted for a more egalitarian platform.

The Basma Al Sulaiman Museum of Contemporary Art — or BASMOCA — is the first virtual museum to present an actual private collection to a limitless global audience of wired visitors.

Launched in April 2011 with a ceremony in the port city of Jeddah, where Al Sulaiman was raised and keeps a second home, BASMOCA allows visitors to assume avatars and interface with friends or fellow visitors as they make their way through a sleek virtual museum that, at least in cyberspace, occupies a palm tree fringed island oasis surrounded by a tranquil blue sea.

 

Read more: BLOUIN Artinfo- Basma Al Sulaiman Shakes Things Up With a Virtual Museum for Her Adventurous Collection

Visit BASMOCA

Related entries:

Qatar as the world’s biggest contemporary art buyer
CANVAS – The Young Art Collectors – Part 3
Art Basel Conversations about Middle Eastern Art

Filed Under: Art +, Art Middle East, Article Tagged With: Art Collectors

Comments

  1. Joyce Dade says

    August 23, 2012 at 3:06 PM

    Thank you for this wonderful article introducing the Basma Al Sulaiman virtual museum. A wonderful concept and it looks like a fascinating group of artists represented. I look forward to visiting the site and getting to know the featured artists and their work!

    Reply
    • Sherwien says

      December 18, 2012 at 12:01 PM

      Great blog! Is your theme custom made or did you dowlnoad it from somewhere? A theme like yours with a few simple tweeks would really make my blog stand out. Please let me know where you got your theme. Thanks a lot

      Reply

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